АЗС «Газпромнефть» Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the АЗС «Газпромнефть»’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps АЗС «Газпромнефть».

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of АЗС «Газпромнефть»

App Name : АЗС «Газпромнефть»

Logo

АЗС «Газпромнефть»-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : Gazpromneft - Tsentr OOO

Publisher : 【謎解きゲーム】罪と罰ベスト 推理ゲーム 無料 ミステリー アドベンチャー,Wild Stray Police Horse Training Simulator,香港車鎮 - 二手車買賣資訊平台,Football Tycoon,Car Racing: Free Ride,越野海洋动物卡车运输和驾驶模拟,Cake Link Splash - Match Puzzle Mania,Fun Run - Multiplayer Race

Total creative ads during the time period : 70

Duration : 362

Popularity : 9,111

2. АЗС «Газпромнефть»’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser АЗС «Газпромнефть» in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of АЗС «Газпромнефть» in the recent period. As of 2020-08-31, among the АЗС «Газпромнефть»‘s ad creative, the Html category’s proportion is 54.55%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.36%, Carousel category’s proportion is 9.09%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, АЗС «Газпромнефть»’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 98.79%,

Facebook’s proportion is 1.21%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-31, АЗС «Газпромнефть»‘s network with the most ads is Google Ads(Admob) and its proportion is 90.91%.

3. Top 3 Ad Creative Analysis of АЗС «Газпромнефть»

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of АЗС «Газпромнефть». We can see some advertising trends.

Top 1 Ad Creative of АЗС «Газпромнефть»

Ad Details :

Headline :Заправляйтесь с кэшбэком

Text :Газпром

Top 2 Ad Creative of АЗС «Газпромнефть»

Ad Details :

Headline :Заправляйтесь с кэшбэком

Text :Газпром

Top 3 Ad Creative of АЗС «Газпромнефть»

Ad Details :

Headline :Заправляйтесь с кэшбэком

Text :Газпром

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 42 42 42
Popularity 232 232 230
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Audience Network Instagram Facebook
Related Ads 1 1 1
Countries Russia Russia Russia
Language NA NA NA

Through the above analysis, we can see that the most effective channel for АЗС «Газпромнефть» in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free АЗС «Газпромнефть»’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to АЗС «Газпромнефть», you can click the app name below to view related reports.