Альфа-Банк Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Альфа-Банк’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Альфа-Банк.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Альфа-Банк

App Name : Альфа-Банк

Logo

Альфа-Банк-SocialPeta

OS : iOS

Network : Facebook,Google Ads(Admob),Audience Network

Developer : AO ALFA-BANK

Publisher : Ludo 3D Extreme,POS - Malaysia PosLaju Parcel Tracker

Total creative ads during the time period : 40

Duration : 751

Popularity : 1,566

2. Альфа-Банк’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Альфа-Банк in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Альфа-Банк in the recent period. As of 2020-09-06, among the Альфа-Банк‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 57.14%, Carousel category’s proportion is 42.86%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Альфа-Банк’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Альфа-Банк‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Альфа-Банк

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Альфа-Банк. We can see some advertising trends.

Top 1 Ad Creative of Альфа-Банк

Ad Details :

Headline :Система быстрых платежей

Text :‎Лучший мобильный банк 2019 по версии Markswebb! Мобильное приложение «Альфа-Банка» — безопасный доступ к вашим счетам и картам. В любой момент вы можете сделать перевод...

Top 2 Ad Creative of Альфа-Банк

Ad Details :

Headline :Альфа-Счёт 6%

Text :Накопительный Альфа-Счёт: - До 6% годовых - Снятие и пополнение без потери накопленных процентов - Выплата процентов каждый месяц

Top 3 Ad Creative of Альфа-Банк

Ad Details :

Headline :Переводы по всему миру 🌎

Text :‎Лучший мобильный банк 2019 по версии Markswebb! Мобильное приложение «Альфа-Банка» — безопасный доступ к вашим счетам и картам. В любой момент вы можете сделать перевод...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 44 10 5
Popularity 245 69 59
Dimensions 1080 x 1080 960 x 960 1200 x 628
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Russia Russia Russia
Language Russian Russian Russian

Through the above analysis, we can see that the most effective channel for Альфа-Банк in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Альфа-Банк’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Альфа-Банк, you can click the app name below to view related reports.