ЦУМ - Интернет-магазин одежды Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ЦУМ - Интернет-магазин одежды’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ЦУМ - Интернет-магазин одежды.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ЦУМ - Интернет-магазин одежды

App Name : ЦУМ - Интернет-магазин одежды


ЦУМ - Интернет-магазин одежды-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Tsum

Publisher : Fotor - Photo Editor & Collage,打工趣 - 最棒的兼職工作資訊平台,Talking Gummy Bear Free,孕妇急救医生 - 儿童游戏,Bokstäver Nummer Färger,OLX Clasificados,Buraco Canastra Online,照顾宝宝 - 喂食

Total creative ads during the time period : 5,873

Duration : 989

Popularity : 244,090

2. ЦУМ - Интернет-магазин одежды’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ЦУМ - Интернет-магазин одежды in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ЦУМ - Интернет-магазин одежды in the recent period. As of 2020-09-07, among the ЦУМ - Интернет-магазин одежды‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 25.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 75.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, ЦУМ - Интернет-магазин одежды’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, ЦУМ - Интернет-магазин одежды‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of ЦУМ - Интернет-магазин одежды

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ЦУМ - Интернет-магазин одежды. We can see some advertising trends.

Top 1 Ad Creative of ЦУМ - Интернет-магазин одежды

Ad Details :

Headline :-10% на 1й заказ. TSUM10. 6+

Text :Новые коллекции FW 19/20 в ЦУМе. Скидка 10% на первый заказ по промокоду TSUM10. 6+

Top 2 Ad Creative of ЦУМ - Интернет-магазин одежды

Ad Details :

Headline :-10% на 1ый заказ. TSUM10. 6+

Text :Онлайн покупки мировых брендов: Tom Ford, Valentino, Chloe и другие модные бренды. 6+

Top 3 Ad Creative of ЦУМ - Интернет-магазин одежды

Ad Details :

Headline :-10% на 1ый заказ. TSUM10. 6+

Text :Код: TSUM10. Скидка 10%. 6+

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 140 66 64
Popularity 555 463 455
Dimensions 288 x 512 480 x 720 1280 x 720
Creative Type Image Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 1 1
Countries Russia Russia Macedonia
Language Russian Russian NA

Through the above analysis, we can see that the most effective channel for ЦУМ - Интернет-магазин одежды in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free ЦУМ - Интернет-магазин одежды’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ЦУМ - Интернет-магазин одежды, you can click the app name below to view related reports.