Яндекс.Дзен - статьи и видео Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Яндекс.Дзен - статьи и видео’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Яндекс.Дзен - статьи и видео.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Яндекс.Дзен - статьи и видео

App Name : Яндекс.Дзен - статьи и видео


Яндекс.Дзен - статьи и видео-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Yandex LLC

Publisher : 英语阅读-每日双语新闻,Chinese Chess / Co Tuong,SoundTube Free Music Player,İmsakiyeler: 2019 İmsakiye,Hotspot Utility,英语口语-美式口语教程,快阅小说 - 免费 全本 网络 小说,Buraco Canastra Online,世界未解之谜-科学探索发现人类世界历史揭秘,الاربعون النووية :احاديث كاملة

Total creative ads during the time period : 47,518

Duration : 726

Popularity : 153,855

2. Яндекс.Дзен - статьи и видео’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Яндекс.Дзен - статьи и видео in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Яндекс.Дзен - статьи и видео in the recent period. As of 2020-09-06, among the Яндекс.Дзен - статьи и видео‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Яндекс.Дзен - статьи и видео’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Яндекс.Дзен - статьи и видео‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Яндекс.Дзен - статьи и видео

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Яндекс.Дзен - статьи и видео. We can see some advertising trends.

Top 1 Ad Creative of Яндекс.Дзен - статьи и видео

Ad Details :

Headline :Открывайте интересное. 0+

Text :Популярные блоги 0+

Top 2 Ad Creative of Яндекс.Дзен - статьи и видео

Ad Details :

Headline :Открывайте интересное. 0+

Text :Главные события в мире 0+

Top 3 Ad Creative of Яндекс.Дзен - статьи и видео

Ad Details :

Headline :Открывайте интересное. 0+

Text :Популярные блоги 0+

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 139 133 121
Popularity 960 948 897
Dimensions 640 x 360 640 x 360 640 x 360
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 1 1 1
Countries Russia Russia Russia
Language Russian Russian Russian

Through the above analysis, we can see that the most effective channel for Яндекс.Дзен - статьи и видео in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Яндекс.Дзен - статьи и видео’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Яндекс.Дзен - статьи и видео, you can click the app name below to view related reports.