一元手游 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 一元手游’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 一元手游.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 一元手游

App Name : 一元手游

Logo

一元手游-SocialPeta

OS : Android

Network : 今日头条,抖音短视频,火山小视频

Developer : 广州安石科技有限公司

Publisher : 抖音短视频,火山直播,西瓜视频

Total creative ads during the time period : 83

Duration : 40

Popularity : 4,557

2. 一元手游’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 一元手游 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 一元手游 in the recent period. As of 2020-09-07, among the 一元手游‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 一元手游’s the proportion of networks impressions are placed like this:

火山小视频’s proportion is 51.66%,

今日头条’s proportion is 48.34%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 一元手游‘s network with the most ads is 今日头条 and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 一元手游

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 一元手游. We can see some advertising trends.

Top 1 Ad Creative of 一元手游

Ad Details :

Headline :一元手游-上线送满v无限钻石元宝-不花钱畅玩!

Text :

Top 2 Ad Creative of 一元手游

Ad Details :

Headline :谁说玩游戏一定要充钱?用一元手游免费畅玩千款游戏!

Text :

Top 3 Ad Creative of 一元手游

Ad Details :

Headline :谁说玩游戏一定要充钱?用一元手游免费畅玩千款游戏!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 26 23 22
Popularity 126 115 110
Dimensions 720 x 1280 360 x 640 360 x 640
Creative Type Video Video Video
Network 抖音短视频 抖音短视频 火山小视频
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 一元手游 in recent advertising is 抖音短视频, and the main creative type is Video.

In conclusion: The above is a free 一元手游’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 一元手游, you can click the app name below to view related reports.