三国志·战略版 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 三国志·战略版’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 三国志·战略版.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 三国志·战略版

App Name : 三国志·战略版

Logo

三国志·战略版-SocialPeta

OS : iOS

Network : 今日头条,网易新闻,百度

Developer : Aligames Inc.

Publisher : 百度,今日头条,抖音短视频,爱奇艺,墨迹天气

Total creative ads during the time period : 12,168

Duration : 371

Popularity : 1,200,265

2. 三国志·战略版’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 三国志·战略版 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 三国志·战略版 in the recent period. As of 2020-09-07, among the 三国志·战略版‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 54.9%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 45.1%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 三国志·战略版’s the proportion of networks impressions are placed like this:

网易新闻’s proportion is 37.23%,

百度’s proportion is 14.33%,

知乎’s proportion is 10.77%,

今日头条’s proportion is 10.49%,

WIFI万能钥匙’s proportion is 4.99%.

In the date of 2020-09-07, 三国志·战略版‘s network with the most ads is 网易新闻 and its proportion is 23.53%.

3. Top 3 Ad Creative Analysis of 三国志·战略版

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 三国志·战略版. We can see some advertising trends.

Top 1 Ad Creative of 三国志·战略版

Ad Details :

Headline :走位不只是王者吃鸡才有!来真实三国战场,跟高晓松一起行军打仗

Text :

Top 2 Ad Creative of 三国志·战略版

Ad Details :

Headline :十面埋伏,半路阻截!真实战术对抗,谋者无敌!高晓松已下载!

Text :

Top 3 Ad Creative of 三国志·战略版

Ad Details :

Headline :殿堂级战争战争手游!34年超强IP,高晓松力荐今日公测!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 235 223 243
Popularity 999 999 999
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Video Video Video
Network 百度 百度
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 三国志·战略版 in recent advertising is 百度, and the main creative type is Video.

In conclusion: The above is a free 三国志·战略版’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 三国志·战略版, you can click the app name below to view related reports.