什么值得买-购物门户 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 什么值得买-购物门户’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 什么值得买-购物门户.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 什么值得买-购物门户

App Name : 什么值得买-购物门户

Logo

什么值得买-购物门户-SocialPeta

OS : iOS

Network : 哔哩哔哩,知乎,今日头条

Developer : Beijing Zhidemai Technology Co., Ltd.

Publisher : 今日头条,糗事百科,抖音短视频

Total creative ads during the time period : 1,227

Duration : 859

Popularity : 72,704

2. 什么值得买-购物门户’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 什么值得买-购物门户 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 什么值得买-购物门户 in the recent period. As of 2020-09-07, among the 什么值得买-购物门户‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 21.74%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 78.26%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 什么值得买-购物门户’s the proportion of networks impressions are placed like this:

知乎’s proportion is 83.47%,

哔哩哔哩’s proportion is 16.53%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 什么值得买-购物门户‘s network with the most ads is 哔哩哔哩 and its proportion is 56.52%.

3. Top 3 Ad Creative Analysis of 什么值得买-购物门户

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 什么值得买-购物门户. We can see some advertising trends.

Top 1 Ad Creative of 什么值得买-购物门户

Ad Details :

Headline :如何打造看起来就非常高大上的多屏幕桌面?显示器还能这么玩

Text :你是否已经不满足于单一显示屏了?工作、学习、游戏时,多屏幕极大提升了效率,看值得买大佬如何一篇文章带你上车

Top 2 Ad Creative of 什么值得买-购物门户

Ad Details :

Headline :对不起来晚了!苹果手机用户快下载这个App,巨火!

Text :

Top 3 Ad Creative of 什么值得买-购物门户

Ad Details :

Headline :想趁618买配件组装电脑?整机从千元到万元,618配置单一览

Text :CPU、显卡、SSD大好采购机会就在眼前?什么值得买“社区”,大佬分享配置清单,不管预算多少,都能找到适合你的一款

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 144 123 108
Popularity 969 872 867
Dimensions 1200 x 500 1280 x 720 450 x 300
Creative Type Image Video Image
Network 知乎 火山小视频 知乎
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 什么值得买-购物门户 in recent advertising is 知乎, and the main creative type is Image.

In conclusion: The above is a free 什么值得买-购物门户’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 什么值得买-购物门户, you can click the app name below to view related reports.