住小帮 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 住小帮’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 住小帮.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 住小帮

App Name : 住小帮

Logo

住小帮-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),今日头条,WIFI万能钥匙

Developer : 北京微字节网络科技有限公司

Publisher : 中青看点,黄历万年历开运,Blue Light Filter – Screen Dimmer for Eye Care,秀来电,有看头

Total creative ads during the time period : 402

Duration : 533

Popularity : 32,191

2. 住小帮’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 住小帮 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 住小帮 in the recent period. As of 2020-09-02, among the 住小帮‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-02, 住小帮’s the proportion of networks impressions are placed like this:

火山小视频’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-02, 住小帮‘s network with the most ads is 火山小视频 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 住小帮

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 住小帮. We can see some advertising trends.

Top 1 Ad Creative of 住小帮

Ad Details :

Headline :在北京,房子这样装只花了5万多?参考完工案例

Text :

Top 2 Ad Creative of 住小帮

Ad Details :

Headline :用蚯蚓野钓鲫鱼时的三种挂钩方法

Text :用蚯蚓野钓鲫鱼时的三种挂钩方法

Top 3 Ad Creative of 住小帮

Ad Details :

Headline :2019卫生间最合理4种布局(附40条避坑指南)速看

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 162 146 92
Popularity 985 969 781
Dimensions 690 x 360 280 x 200 690 x 360
Creative Type Image Image Image
Network 趣头条 百度 趣头条
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 住小帮 in recent advertising is 趣头条, and the main creative type is Image.

In conclusion: The above is a free 住小帮’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 住小帮, you can click the app name below to view related reports.