保卫花花 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 保卫花花’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 保卫花花.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 保卫花花

App Name : 保卫花花

Logo

保卫花花-SocialPeta

OS : Android

Network : 头条穿山甲,今日头条,西瓜视频

Developer : 小米游戏

Publisher : 西瓜视频,枪手本色,今日头条,米尔军事,极速清理大师,PopBalloon,負之遺產,ybh

Total creative ads during the time period : 59

Duration : 332

Popularity : 4,158

2. 保卫花花’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 保卫花花 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 保卫花花 in the recent period. As of 2020-08-17, among the 保卫花花‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-17, 保卫花花’s the proportion of networks impressions are placed like this:

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-17, 保卫花花‘s network with the most ads is and its proportion is .

3. Top 3 Ad Creative Analysis of 保卫花花

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 保卫花花. We can see some advertising trends.

Top 1 Ad Creative of 保卫花花

Ad Details :

Headline :周末必备减压游戏,还在等什么?

Text :

Top 2 Ad Creative of 保卫花花

Ad Details :

Headline :超解压的Q萌塔防合成放置游戏,好玩到停不下来!

Text :超解压的Q萌塔防合成放置游戏,好玩到停不下来!

Top 3 Ad Creative of 保卫花花

Ad Details :

Headline :想试试休闲游戏吗?来看看《保卫花花》吧!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 39 31 30
Popularity 233 157 147
Dimensions 480 x 320 690 x 388 480 x 320
Creative Type Image Image Image
Network 头条穿山甲
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 保卫花花 in recent advertising is , and the main creative type is Image.

In conclusion: The above is a free 保卫花花’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 保卫花花, you can click the app name below to view related reports.