值得阅读 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 值得阅读’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 值得阅读.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 值得阅读

App Name : 值得阅读

Logo

值得阅读-SocialPeta

OS : Android

Network : 今日头条,西瓜视频,头条穿山甲

Developer : 河南纽盈文化传媒有限公司

Publisher : 百度,极速清理管家轻量版,Blue Light Filter – Screen Dimmer for Eye Care,火山直播,米尔军事,今日头条,火枪英雄,我飞刀玩得贼6,抖音短视频

Total creative ads during the time period : 300

Duration : 292

Popularity : 23,974

2. 值得阅读’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 值得阅读 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 值得阅读 in the recent period. As of 2020-08-22, among the 值得阅读‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 16.67%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 83.33%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-22, 值得阅读’s the proportion of networks impressions are placed like this:

今日头条’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-22, 值得阅读‘s network with the most ads is 今日头条 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 值得阅读

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 值得阅读. We can see some advertising trends.

Top 1 Ad Creative of 值得阅读

Ad Details :

Headline :终于找到了一个听小说神器哦!全部小说免费听,不伤眼!

Text :

Top 2 Ad Creative of 值得阅读

Ad Details :

Headline :终于找到了一个听小说神器哦!全部小说免费听,不伤眼!

Text :

Top 3 Ad Creative of 值得阅读

Ad Details :

Headline :窝囊的上门女婿,在妻子公司将被封时,拨通了那个八年没打的电话

Text :窝囊的上门女婿,在妻子公司将被封时,拨通了那个八年没打的电话

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 78 78 212
Popularity 539 530 505
Dimensions 720 x 1280 720 x 1280 1280 x 720
Creative Type Video Video Video
Network 百度 今日头条
Related Ads 1 1 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 值得阅读 in recent advertising is 百度, and the main creative type is Video.

In conclusion: The above is a free 值得阅读’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 值得阅读, you can click the app name below to view related reports.