全民K歌 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 全民K歌's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 全民K歌.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 全民K歌
App Name : 全民K歌
OS : Android
Network : 腾讯社交广告（广点通）,头条穿山甲,今日头条
Developer : 腾讯科技（深圳）有限公司
Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,糗事百科,騰訊視頻,Walk Band - Multitracks Music,周公解梦,Perfect Piano,啪啪旅行
Total creative ads during the time period : 10,000
Duration : 1,384
Popularity : 1,050,468
Check ASO Keywords of 全民K歌
2. 全民K歌’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 全民K歌 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 全民K歌 in the recent period. As of 2021-03-11, among the 全民K歌‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 23.2%, Playable Ads category's proportion is 0.0%, Image category's proportion is 76.8%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 全民K歌's the proportion of networks impressions are placed like this:
腾讯社交广告（广点通）'s proportion is 55.02%,
西瓜视频's proportion is 0.58%,
今日头条's proportion is 0.51%,
头条穿山甲's proportion is 0.48%,
's proportion is .
In the date of 2021-03-11, 全民K歌‘s network with the most ads is 腾讯社交广告（广点通） and its proportion is 47.6%.
3. Top 3 Ad Creative Analysis of 全民K歌
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 全民K歌. We can see some advertising trends.
Top 1 Ad Creative of 全民K歌
Ad Details ：
Top 2 Ad Creative of 全民K歌
Ad Details ：
Top 3 Ad Creative of 全民K歌
Ad Details ：
Basic Info of Top 3 Ad Creative
|Dimensions||1280 x 720||1280 x 720||1280 x 720|
Through the above analysis, we can see that the most effective channel for 全民K歌 in recent advertising is , and the main creative type is Image.
In conclusion: The above is a free 全民K歌's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 全民K歌, you can click the app name below to view related reports, or you can find more info in ASOTools.