刷宝 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 刷宝’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 刷宝.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 刷宝

App Name : 刷宝

Logo

刷宝-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),头条穿山甲

Developer : 海南头角信息科技有限公司

Publisher : 成语消消消,天天快报-年度成长最快的个性阅读智能推荐资讯软件,糗事百科,东方头条,Blue Light Filter – Screen Dimmer for Eye Care,疯狂的球球,WTV影视大全,QQ浏览器 - 腾讯王卡,全网免流量

Total creative ads during the time period : 25,076

Duration : 607

Popularity : 1,615,714

2. 刷宝’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 刷宝 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 刷宝 in the recent period. As of 2020-09-07, among the 刷宝‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 刷宝’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 刷宝‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 刷宝

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 刷宝. We can see some advertising trends.

Top 1 Ad Creative of 刷宝

Ad Details :

Headline :有空玩手机,不如玩刷宝,刷刷视频就能拿到零花钱!美滋滋

Text :

Top 2 Ad Creative of 刷宝

Ad Details :

Headline :看视频赚零花钱,我已经买了好几个新皮肤了!

Text :

Top 3 Ad Creative of 刷宝

Ad Details :

Headline :躺着玩手机都能赚钱, 随时能提现!

Text :躺着玩手机都能赚钱,刷刷视频, 随时能提现。

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 254 249 287
Popularity 999 998 970
Dimensions 720 x 1280 720 x 1280 1280 x 720
Creative Type Video Video Video
Network 头条穿山甲 头条穿山甲 腾讯社交广告(广点通)
Related Ads 1 1 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 刷宝 in recent advertising is 头条穿山甲, and the main creative type is Video.

In conclusion: The above is a free 刷宝’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 刷宝, you can click the app name below to view related reports.