和平精英 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 和平精英’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 和平精英.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 和平精英

App Name : 和平精英

Logo

和平精英-SocialPeta

OS : iOS

Network : 腾讯社交广告(广点通),微博,哔哩哔哩

Developer : Shenzhen Tencent Computer Systems Company Limited

Publisher : 天天快报 - 腾讯兴趣阅读平台,天天快报-年度成长最快的个性阅读智能推荐资讯软件,QQ浏览器 - 腾讯王卡,全网免流量,西瓜视频,中華萬年曆-行事曆黃曆天氣,火山小视频 - 就是好看,今日头条

Total creative ads during the time period : 348

Duration : 941

Popularity : 23,261

2. 和平精英’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 和平精英 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 和平精英 in the recent period. As of 2020-09-07, among the 和平精英‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 和平精英’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 87.27%,

’s proportion is ,

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’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 和平精英‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 90.0%.

3. Top 3 Ad Creative Analysis of 和平精英

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 和平精英. We can see some advertising trends.

Top 1 Ad Creative of 和平精英

Ad Details :

Headline :无限畅爽射击手感,你会称为最后幸存的“吃鸡者”吗?

Text :

Top 2 Ad Creative of 和平精英

Ad Details :

Headline :属于你的指尖战场,一起来战斗吧!

Text :

Top 3 Ad Creative of 和平精英

Ad Details :

Headline :指尖上的战争!这是属于男人的尊严,必须捍卫到底!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 48 48 48
Popularity 267 267 264
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Image Image Image
Network 西瓜视频 西瓜视频 西瓜视频
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 和平精英 in recent advertising is 西瓜视频, and the main creative type is Image.

In conclusion: The above is a free 和平精英’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 和平精英, you can click the app name below to view related reports.