哔哩哔哩动画 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 哔哩哔哩动画’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 哔哩哔哩动画.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 哔哩哔哩动画

App Name : 哔哩哔哩动画

Logo

哔哩哔哩动画-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),头条穿山甲,金山联盟

Developer : 上海宽娱数码科技有限公司

Publisher : 糗事百科,触宝电话,今日影视大全,东方头条,WTV影视大全,迅雷,周公解梦,快看影视大全

Total creative ads during the time period : 57,075

Duration : 1,378

Popularity : 4,929,536

2. 哔哩哔哩动画’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 哔哩哔哩动画 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 哔哩哔哩动画 in the recent period. As of 2020-09-07, among the 哔哩哔哩动画‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 哔哩哔哩动画’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 哔哩哔哩动画‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 哔哩哔哩动画

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 哔哩哔哩动画. We can see some advertising trends.

Top 1 Ad Creative of 哔哩哔哩动画

Ad Details :

Headline :前方高能,超元气少女跳可爱宅舞,简直萌翻了!

Text :

Top 2 Ad Creative of 哔哩哔哩动画

Ad Details :

Headline :哔哩哔哩

Text :哪吒之魔童降世,口碑炸裂!再看几遍都被燃到感动到!

Top 3 Ad Creative of 哔哩哔哩动画

Ad Details :

Headline :哔哩哔哩

Text :哔哩哔哩:最近超火爆漫画推荐!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 252 226 256
Popularity 999 999 999
Dimensions 1280 x 720 1280 x 720 800 x 1200
Creative Type Video Video Image
Network 头条穿山甲 腾讯社交广告(广点通)
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 哔哩哔哩动画 in recent advertising is 头条穿山甲, and the main creative type is Video.

In conclusion: The above is a free 哔哩哔哩动画’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 哔哩哔哩动画, you can click the app name below to view related reports.