天猫-理想生活上天猫 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 天猫-理想生活上天猫’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 天猫-理想生活上天猫.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 天猫-理想生活上天猫

App Name : 天猫-理想生活上天猫

Logo

天猫-理想生活上天猫-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),优酷,小米浏览器

Developer : 浙江天猫技术有限公司

Publisher : 腾讯新闻,不得姐的秘密,成语猜猜猜,头条日报,天天快报-年度成长最快的个性阅读智能推荐资讯软件,girl style(Avatar Maker),Man vs Zombies,Memory Doctor

Total creative ads during the time period : 51

Duration : 657

Popularity : 2,566

2. 天猫-理想生活上天猫’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 天猫-理想生活上天猫 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 天猫-理想生活上天猫 in the recent period. As of 2020-09-07, among the 天猫-理想生活上天猫‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 天猫-理想生活上天猫’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 天猫-理想生活上天猫‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 天猫-理想生活上天猫

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 天猫-理想生活上天猫. We can see some advertising trends.

Top 1 Ad Creative of 天猫-理想生活上天猫

Ad Details :

Headline :签到领红包,更多惊喜等你来!

Text :每天一杯牛奶,健康美味更多营养

Top 2 Ad Creative of 天猫-理想生活上天猫

Ad Details :

Headline :发红包了~快来试试你的手气

Text :天猫现金红包,快看看你能领多少

Top 3 Ad Creative of 天猫-理想生活上天猫

Ad Details :

Headline :超市购物哪家好便宜好物上天猫

Text :在天猫超市满99减50购物是什么体验

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 2 2 1
Popularity 53 53 51
Dimensions 1280 x 720 1280 x 720 1080 x 1920
Creative Type Image Image Image
Network 腾讯社交广告(广点通) 腾讯社交广告(广点通)
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 天猫-理想生活上天猫 in recent advertising is 腾讯社交广告(广点通), and the main creative type is Image.

In conclusion: The above is a free 天猫-理想生活上天猫’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 天猫-理想生活上天猫, you can click the app name below to view related reports.