婚礼纪 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 婚礼纪’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 婚礼纪.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 婚礼纪

App Name : 婚礼纪

Logo

婚礼纪-SocialPeta

OS : Android

Network : 今日头条,西瓜视频,百度

Developer : 杭州火烧云科技有限公司

Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,东方头条,周公解梦,中青看点,火枪英雄,糗事百科,中华万年历,今日影视大全,懂球帝 - 足球迷神器(足球、直播、体育、足彩、足球比分)

Total creative ads during the time period : 1,093

Duration : 1,382

Popularity : 71,043

2. 婚礼纪’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 婚礼纪 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 婚礼纪 in the recent period. As of 2020-09-07, among the 婚礼纪‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 81.82%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 18.18%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 婚礼纪’s the proportion of networks impressions are placed like this:

网易新闻’s proportion is 54.66%,

快手’s proportion is 45.34%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 婚礼纪‘s network with the most ads is 网易新闻 and its proportion is 90.91%.

3. Top 3 Ad Creative Analysis of 婚礼纪

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 婚礼纪. We can see some advertising trends.

Top 1 Ad Creative of 婚礼纪

Ad Details :

Headline :婚礼纪

Text :廊坊订婚宴不先看看这个就亏大了!

Top 2 Ad Creative of 婚礼纪

Ad Details :

Headline :铁皮石斛竟能治疗这么多病!难怪那么多人喜欢它

Text :铁皮石斛竟能治疗这么多病!难怪那么多人喜欢它

Top 3 Ad Creative of 婚礼纪

Ad Details :

Headline :婚礼纪

Text :超美婚纱一键在线试穿,还能发给朋友,你也试试!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 414 190 118
Popularity 999 957 899
Dimensions 280 x 200 720 x 1280
Creative Type Image Image Video
Network 今日头条 百度 火山小视频
Related Ads 1 2 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 婚礼纪 in recent advertising is 今日头条, and the main creative type is Image.

In conclusion: The above is a free 婚礼纪’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 婚礼纪, you can click the app name below to view related reports.