宝宝奇妙世界 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 宝宝奇妙世界’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 宝宝奇妙世界.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 宝宝奇妙世界

App Name : 宝宝奇妙世界

Logo

宝宝奇妙世界-SocialPeta

OS : Android

Network : 头条穿山甲,今日头条,火山小视频

Developer : 福州智永信息科技有限公司

Publisher : Knife.io,我飞刀玩得贼6,福星高照,图色

Total creative ads during the time period : 26

Duration : 164

Popularity : 1,782

2. 宝宝奇妙世界’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 宝宝奇妙世界 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 宝宝奇妙世界 in the recent period. As of 2020-09-07, among the 宝宝奇妙世界‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 宝宝奇妙世界’s the proportion of networks impressions are placed like this:

头条穿山甲’s proportion is 97.3%,

趣头条’s proportion is 2.7%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 宝宝奇妙世界‘s network with the most ads is 头条穿山甲 and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of 宝宝奇妙世界

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 宝宝奇妙世界. We can see some advertising trends.

Top 1 Ad Creative of 宝宝奇妙世界

Ad Details :

Headline :适合父母和宝宝一起玩的早教app,启发宝宝创造力

Text :宝宝巴士快乐启蒙

Top 2 Ad Creative of 宝宝奇妙世界

Ad Details :

Headline :宝宝巴士世界

Text :这个app功能太全了,超100个益智互动场景,教宝宝更多知识

Top 3 Ad Creative of 宝宝奇妙世界

Ad Details :

Headline :0-6岁宝宝超喜欢100个益智互动,互动中提高动手能力!

Text :宝宝巴士快乐启蒙

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 79 68 29
Popularity 289 127 97
Dimensions 720 x 1280 720 x 1280 720 x 1280
Creative Type Video Video Video
Network 今日头条 今日头条 今日头条
Related Ads 1 2 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 宝宝奇妙世界 in recent advertising is 今日头条, and the main creative type is Video.

In conclusion: The above is a free 宝宝奇妙世界’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 宝宝奇妙世界, you can click the app name below to view related reports.