小说阅读吧 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 小说阅读吧’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 小说阅读吧.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 小说阅读吧

App Name : 小说阅读吧

Logo

小说阅读吧-SocialPeta

OS : Android

Network : 今日头条,腾讯社交广告(广点通),一点资讯

Developer : 中企瑞铭科技(北京)有限公司

Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,腾讯新闻,天天快报 - 腾讯兴趣阅读平台,QQ空间-酷炫直播,精彩短视频,汉语词典,迅雷,糗事百科,康熙字典

Total creative ads during the time period : 2,165

Duration : 566

Popularity : 130,789

2. 小说阅读吧’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 小说阅读吧 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 小说阅读吧 in the recent period. As of 2020-09-07, among the 小说阅读吧‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 小说阅读吧’s the proportion of networks impressions are placed like this:

今日头条’s proportion is 50.0%,

快手’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 小说阅读吧‘s network with the most ads is 今日头条 and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 小说阅读吧

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 小说阅读吧. We can see some advertising trends.

Top 1 Ad Creative of 小说阅读吧

Ad Details :

Headline :边境十万将士连夜奔袭,齐赴东海!竟是战神亲自下令,为父报仇

Text :

Top 2 Ad Creative of 小说阅读吧

Ad Details :

Headline :小说阅读吧

Text :19年最新排行小说,看得好爽!

Top 3 Ad Creative of 小说阅读吧

Ad Details :

Headline :小说阅读吧

Text :19年最新排行小说,看得好爽!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 151 199 193
Popularity 954 824 799
Dimensions 1280 x 720 310 x 550 310 x 550
Creative Type Video Image Image
Network 腾讯社交广告(广点通)
Related Ads 1 2 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 小说阅读吧 in recent advertising is , and the main creative type is Video.

In conclusion: The above is a free 小说阅读吧’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 小说阅读吧, you can click the app name below to view related reports.