崩坏3 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 崩坏3’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 崩坏3.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 崩坏3

App Name : 崩坏3

Logo

崩坏3-SocialPeta

OS : iOS

Network : 腾讯社交广告(广点通),UnityAds,今日头条

Developer : miHoYo Games

Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,西瓜视频,看图猜动物-猜歌猜成语竞猜小游戏大全,Cat Multiplayer,游戏-模拟经营做汉堡游戏(单机儿童游戏)

Total creative ads during the time period : 18

Duration : 941

Popularity : 1,553

2. 崩坏3’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 崩坏3 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 崩坏3 in the recent period. As of 2020-08-20, among the 崩坏3‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-20, 崩坏3’s the proportion of networks impressions are placed like this:

西瓜视频’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-20, 崩坏3‘s network with the most ads is 西瓜视频 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 崩坏3

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 崩坏3. We can see some advertising trends.

Top 1 Ad Creative of 崩坏3

Ad Details :

Headline :守护这艘战舰是我的使命,请和我一起守护她吧!

Text :

Top 2 Ad Creative of 崩坏3

Ad Details :

Headline :《崩坏3》——点燃国创动作游戏之魂

Text :

Top 3 Ad Creative of 崩坏3

Ad Details :

Headline :崩坏 3符华 S 角色登场!立即查看

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 7 7 2
Popularity 64 63 53
Dimensions 960 x 540 1280 x 720 240 x 180
Creative Type Video Image Image
Network 西瓜视频 西瓜视频 腾讯社交广告(广点通)
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 崩坏3 in recent advertising is 西瓜视频, and the main creative type is Video.

In conclusion: The above is a free 崩坏3’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 崩坏3, you can click the app name below to view related reports.