快影 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 快影’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 快影.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 快影

App Name : 快影

Logo

快影-SocialPeta

OS : Android

Network : 快手,抖音短视频,Audience Network

Developer : 北京快手科技有限公司

Publisher : 抖音短视频,快手,Korean Food Recipes - 10k Recipes,YouCam Nails - Manicure Salon for Custom Nail Art,YouCam Perfect - Best Selfie Camera Photo Editor,Treehouse – Family Organizer,Treehouse Table,WhatSmiley - Smileys, GIF, emoticons stickers,WhatsLov - Smileys of love, stickers and GIFs

Total creative ads during the time period : 117

Duration : 673

Popularity : 9,662

2. 快影’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 快影 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 快影 in the recent period. As of 2020-09-04, among the 快影‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, 快影’s the proportion of networks impressions are placed like this:

快手’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, 快影‘s network with the most ads is 快手 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 快影

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 快影. We can see some advertising trends.

Top 1 Ad Creative of 快影

Ad Details :

Headline :热门视频不会拍摄?用快影APP,轻松拍热门网红视频

Text :

Top 2 Ad Creative of 快影

Ad Details :

Headline :如此浪漫的表白方式你要不要也试试?成功率倍增!

Text :

Top 3 Ad Creative of 快影

Ad Details :

Headline :惊吓卡点你get到了吗?

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 156 110 111
Popularity 679 390 386
Dimensions 720 x 1280 720 x 1280 720 x 1280
Creative Type Video Video Video
Network 快手 快手 快手
Related Ads 2 2 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 快影 in recent advertising is 快手, and the main creative type is Video.

In conclusion: The above is a free 快影’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 快影, you can click the app name below to view related reports.