手机淘宝 - 双11全球狂欢节 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 手机淘宝 - 双11全球狂欢节’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 手机淘宝 - 双11全球狂欢节.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 手机淘宝 - 双11全球狂欢节

App Name : 手机淘宝 - 双11全球狂欢节

Logo

手机淘宝 - 双11全球狂欢节-SocialPeta

OS : iOS

Network : 微博,今日头条,网易新闻

Developer : Taobao (China) Software CO.,LTD

Publisher : 今日头条,火山小视频 - 就是好看,糗事百科

Total creative ads during the time period : 1,790

Duration : 2,030

Popularity : 20,329

2. 手机淘宝 - 双11全球狂欢节’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 手机淘宝 - 双11全球狂欢节 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 手机淘宝 - 双11全球狂欢节 in the recent period. As of 2020-09-07, among the 手机淘宝 - 双11全球狂欢节‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 手机淘宝 - 双11全球狂欢节’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 手机淘宝 - 双11全球狂欢节‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 手机淘宝 - 双11全球狂欢节

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 手机淘宝 - 双11全球狂欢节. We can see some advertising trends.

Top 1 Ad Creative of 手机淘宝 - 双11全球狂欢节

Ad Details :

Headline :你居然不知道?淘宝新用户可以0元购!

Text :

Top 2 Ad Creative of 手机淘宝 - 双11全球狂欢节

Ad Details :

Headline :淘宝新用户居然可以0元购!

Text :

Top 3 Ad Creative of 手机淘宝 - 双11全球狂欢节

Ad Details :

Headline :淘宝新用户居然可以0元购!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 93 32 32
Popularity 334 164 163
Dimensions 600 x 300 600 x 300 600 x 300
Creative Type Image Image Image
Network 爱奇艺 爱奇艺 爱奇艺
Related Ads 2 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 手机淘宝 - 双11全球狂欢节 in recent advertising is 爱奇艺, and the main creative type is Image.

In conclusion: The above is a free 手机淘宝 - 双11全球狂欢节’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 手机淘宝 - 双11全球狂欢节, you can click the app name below to view related reports.