抱抱 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 抱抱’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 抱抱.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 抱抱

App Name : 抱抱

Logo

抱抱-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),今日头条

Developer : 北京星河时代信息技术有限公司

Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,糗事百科,成语消消消,KC免费流量,吉他教学视频

Total creative ads during the time period : 55

Duration : 780

Popularity : 2,920

2. 抱抱’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 抱抱 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 抱抱 in the recent period. As of 2020-09-07, among the 抱抱‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 抱抱’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 抱抱‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 抱抱

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 抱抱. We can see some advertising trends.

Top 1 Ad Creative of 抱抱

Ad Details :

Headline :🚫十八歲以下

Text :

Top 2 Ad Creative of 抱抱

Ad Details :

Headline :一个人无聊?就来抱抱直播,超火的美女直播,看不腻!

Text :

Top 3 Ad Creative of 抱抱

Ad Details :

Headline :苏州小姐姐直播间,超多精彩才艺直播,还可以在线互动

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 30 14 7
Popularity 147 60 57
Dimensions 400 x 400 1280 x 720 1280 x 720
Creative Type Video Video Video
Network Audience Network 今日头条 今日头条
Related Ads 1 2 1
Countries Malaysia,Singapore,China
Language Chinese (Simplified) NA NA

Through the above analysis, we can see that the most effective channel for 抱抱 in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free 抱抱’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 抱抱, you can click the app name below to view related reports.