欢乐勾勾鱼 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 欢乐勾勾鱼’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 欢乐勾勾鱼.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 欢乐勾勾鱼

App Name : 欢乐勾勾鱼

Logo

欢乐勾勾鱼-SocialPeta

OS : Android

Network : 头条穿山甲,知乎

Developer : 珠海天燕科技有限公司

Publisher : Knife.io,滚动大作战,追读小说

Total creative ads during the time period : 27

Duration : 437

Popularity : 1,571

2. 欢乐勾勾鱼’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 欢乐勾勾鱼 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 欢乐勾勾鱼 in the recent period. As of 2020-09-05, among the 欢乐勾勾鱼‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, 欢乐勾勾鱼’s the proportion of networks impressions are placed like this:

头条穿山甲’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, 欢乐勾勾鱼‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 欢乐勾勾鱼

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 欢乐勾勾鱼. We can see some advertising trends.

Top 1 Ad Creative of 欢乐勾勾鱼

Ad Details :

Headline :这个游戏太好玩了吧!我一口气玩了50关!

Text :这个游戏太好玩了吧!我一口气玩了50关!

Top 2 Ad Creative of 欢乐勾勾鱼

Ad Details :

Headline :一款小游戏居然有这么多玩法,种草了!

Text :一款小游戏居然有这么多玩法,种草了!

Top 3 Ad Creative of 欢乐勾勾鱼

Ad Details :

Headline :慎入!这个小游戏有毒,好玩到停不下来!

Text :慎入!这个小游戏有毒,好玩到停不下来!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 61 48 24
Popularity 182 95 66
Dimensions 720 x 1280 720 x 1280 720 x 1280
Creative Type Video Video Video
Network 头条穿山甲 头条穿山甲 头条穿山甲
Related Ads 2 7 11
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 欢乐勾勾鱼 in recent advertising is 头条穿山甲, and the main creative type is Video.

In conclusion: The above is a free 欢乐勾勾鱼’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 欢乐勾勾鱼, you can click the app name below to view related reports.