步多多-记步运动软件助手 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 步多多-记步运动软件助手’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 步多多-记步运动软件助手.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 步多多-记步运动软件助手

App Name : 步多多-记步运动软件助手

Logo

步多多-记步运动软件助手-SocialPeta

OS : iOS

Network : 今日头条,腾讯社交广告(广点通),网易新闻

Developer : Shanghai Mai Ya Network Technology Co., Ltd.

Publisher : 腾讯新闻,天天快报 - 腾讯兴趣阅读平台

Total creative ads during the time period : 7,444

Duration : 380

Popularity : 440,012

2. 步多多-记步运动软件助手’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 步多多-记步运动软件助手 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 步多多-记步运动软件助手 in the recent period. As of 2020-09-07, among the 步多多-记步运动软件助手‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 80.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 20.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 步多多-记步运动软件助手’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 49.93%,

趣头条’s proportion is 0.14%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 步多多-记步运动软件助手‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 40.0%.

3. Top 3 Ad Creative Analysis of 步多多-记步运动软件助手

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 步多多-记步运动软件助手. We can see some advertising trends.

Top 1 Ad Creative of 步多多-记步运动软件助手

Ad Details :

Headline :步数换零钱,亲测1元可提现!

Text :

Top 2 Ad Creative of 步多多-记步运动软件助手

Ad Details :

Headline :步数换零钱,亲测1元可提现!

Text :

Top 3 Ad Creative of 步多多-记步运动软件助手

Ad Details :

Headline :步数换现金,微信随时可提现!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 166 166 250
Popularity 973 973 960
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Video Video Image
Network 腾讯社交广告(广点通) 一点资讯
Related Ads 1 1 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 步多多-记步运动软件助手 in recent advertising is 腾讯社交广告(广点通), and the main creative type is Video.

In conclusion: The above is a free 步多多-记步运动软件助手’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 步多多-记步运动软件助手, you can click the app name below to view related reports.