猫扑运动 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 猫扑运动’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 猫扑运动.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 猫扑运动

App Name : 猫扑运动

Logo

猫扑运动-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),趣头条

Developer : 海南猫扑网络科技有限公司

Publisher : 腾讯新闻,腾讯新闻-事实派的热点资讯阅读软件,Blue Light Filter – Screen Dimmer for Eye Care,天天快报-年度成长最快的个性阅读智能推荐资讯软件,极速清理管家轻量版,Popjewels,猎豹安全大师,成语消消消

Total creative ads during the time period : 5,741

Duration : 325

Popularity : 395,447

2. 猫扑运动’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 猫扑运动 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 猫扑运动 in the recent period. As of 2020-09-03, among the 猫扑运动‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-03, 猫扑运动’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-03, 猫扑运动‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 猫扑运动

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 猫扑运动. We can see some advertising trends.

Top 1 Ad Creative of 猫扑运动

Ad Details :

Headline :猫扑APP做健康监测,免费

Text :家人健康很重要!猫扑运动,能随时随地检测身体!赶紧试试!

Top 2 Ad Creative of 猫扑运动

Ad Details :

Headline :猫扑-随时赚钱

Text :每天步数别浪费,走路就能赚钱,有手机就可以,一元即可提现!

Top 3 Ad Creative of 猫扑运动

Ad Details :

Headline :走路跑步均可完成奖励任务

Text :任务少、奖励高、到账快!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 103 168 181
Popularity 803 778 777
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Video Video Image
Network
Related Ads 1 2 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 猫扑运动 in recent advertising is , and the main creative type is Video.

In conclusion: The above is a free 猫扑运动’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 猫扑运动, you can click the app name below to view related reports.