生活市集 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 生活市集’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 生活市集.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 生活市集

App Name : 生活市集

Logo

生活市集-SocialPeta

OS : Android

Network : Audience Network,Facebook,Instagram

Developer : 創業家兄弟股份有限公司

Publisher : Sweet Selfie Camera:Beauty cam,photoselfie editor,Tandem Language Exchange: Speak learn languages,USA Weather forecast,Treehouse Table,True Mobile Caller ID Locator Call Blocker,Bible,Universal Email App,BeautyPlus - Easy Photo Editor Selfie Camera

Total creative ads during the time period : 12,971

Duration : 1,089

Popularity : 660,295

2. 生活市集’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 生活市集 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 生活市集 in the recent period. As of 2020-09-05, among the 生活市集‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 3.17%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 60.32%, Carousel category’s proportion is 36.51%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, 生活市集’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 56.51%,

Instagram’s proportion is 21.41%,

Messenger’s proportion is 21.15%,

Audience Network’s proportion is 0.93%,

’s proportion is .

In the date of 2020-09-05, 生活市集‘s network with the most ads is Facebook and its proportion is 47.62%.

3. Top 3 Ad Creative Analysis of 生活市集

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 生活市集. We can see some advertising trends.

Top 1 Ad Creative of 生活市集

Ad Details :

Headline :【卜蜂經典佐義法嫩雞胸肉】限時激省價 $37.5起/片

Text :通通免運

Top 2 Ad Creative of 生活市集

Ad Details :

Headline :【生活市集溶水抽取衛生紙】賠售價 $5.9/包

Text :超殺85折! 通通免運

Top 3 Ad Creative of 生活市集

Ad Details :

Headline :【生活市集溶水抽取衛生紙】賠售價 $5.9/包

Text :超殺85折! 通通免運

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 124 134 126
Popularity 923 536 480
Dimensions 800 x 800 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Facebook Messenger
Related Ads 1 2 2
Countries Taiwan Taiwan Taiwan
Language Chinese (Traditional) Chinese (Traditional) Chinese (Traditional)

Through the above analysis, we can see that the most effective channel for 生活市集 in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free 生活市集’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 生活市集, you can click the app name below to view related reports.