真房网 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 真房网’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 真房网.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 真房网

App Name : 真房网

Logo

真房网-SocialPeta

OS : iOS

Network : 百度,今日头条

Developer : 珠海正顺房地产代理有限公司

Publisher : 百度,百度

Total creative ads during the time period : 42

Duration : 404

Popularity : 6,886

2. 真房网’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 真房网 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 真房网 in the recent period. As of 2020-08-28, among the 真房网‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-28, 真房网’s the proportion of networks impressions are placed like this:

百度’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-28, 真房网‘s network with the most ads is 百度 and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 真房网

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 真房网. We can see some advertising trends.

Top 1 Ad Creative of 真房网

Ad Details :

Headline :正顺地产打造了在线真房源服务平台-真房网,让您买房省心放心!

Text :

Top 2 Ad Creative of 真房网

Ad Details :

Headline :去年没买房亏了不少钱,准备买房的来看看!全部真房源,放心!

Text :

Top 3 Ad Creative of 真房网

Ad Details :

Headline :2019年好消息!好房源都在这了,随时随地任性找房!一键询价

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 245 78 84
Popularity 945 409 381
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Video Video Video
Network 百度 百度 百度
Related Ads 2 2 2
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 真房网 in recent advertising is 百度, and the main creative type is Video.

In conclusion: The above is a free 真房网’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 真房网, you can click the app name below to view related reports.