简单天气 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 简单天气's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 简单天气.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 简单天气

App Name : 简单天气

Logo

简单天气-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),今日头条,头条穿山甲

Developer : 上海脉芽网络科技有限公司

Publisher : 汉语词典,康熙字典,东方头条,百度,刘兰芳经典评书大全,安卓清理大师,单田芳评书,猎豹安全大师

Total creative ads during the time period : 2,622

Duration : 433

Popularity : 146,887

2. 简单天气’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 简单天气 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 简单天气 in the recent period. As of 2021-03-09, among the 简单天气‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-09, 简单天气's the proportion of networks impressions are placed like this:

头条穿山甲's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-03-09, 简单天气‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 简单天气

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 简单天气. We can see some advertising trends.

Top 1 Ad Creative of 简单天气

Ad Details :

Headline :寒流来袭,预测几点几分下雨

Text :预测几点几分下雨,本地天气预报,每分钟更新一次

Top 2 Ad Creative of 简单天气

Ad Details :

Headline :寒流来袭,预测几点几分下雨

Text :预测几点几分下雨,本地天气预报,每分钟更新一次

Top 3 Ad Creative of 简单天气

Ad Details :

Headline :7月12日连云港即将大到暴雨,查看未来2小时天气预报!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 69 69 67
Popularity 509 502 490
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Video Video Video
Network 腾讯社交广告(广点通)
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 简单天气 in recent advertising is 腾讯社交广告(广点通), and the main creative type is Video.

In conclusion: The above is a free 简单天气's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 简单天气, you can click the app name below to view related reports, or you can find more info in ASOTools.