美食小当家 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 美食小当家’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 美食小当家.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 美食小当家

App Name : 美食小当家

Logo

美食小当家-SocialPeta

OS : iOS

Network : 火山小视频,抖音短视频,西瓜视频

Developer : Beijing Liu Xin Technology Co., Ltd

Publisher : 火山小视频 - 就是好看,抖音短视频,西瓜视频

Total creative ads during the time period : 16

Duration : 45

Popularity : 1,957

2. 美食小当家’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 美食小当家 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 美食小当家 in the recent period. As of 2020-09-07, among the 美食小当家‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 美食小当家’s the proportion of networks impressions are placed like this:

火山小视频’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 美食小当家‘s network with the most ads is 火山小视频 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 美食小当家

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 美食小当家. We can see some advertising trends.

Top 1 Ad Creative of 美食小当家

Ad Details :

Headline :全新模拟经营手游,开局送你一家餐厅,你能玩到第几关?

Text :

Top 2 Ad Creative of 美食小当家

Ad Details :

Headline :玩这游戏就能轻松上手!没wifi我也能玩一天!

Text :

Top 3 Ad Creative of 美食小当家

Ad Details :

Headline :全新模拟经营手游,开局送你一家餐厅,你能玩到第几关?

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 39 35 35
Popularity 194 172 170
Dimensions 1080 x 1920 720 x 1280 720 x 1280
Creative Type Video Video Video
Network 抖音短视频 火山小视频 火山小视频
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 美食小当家 in recent advertising is 抖音短视频, and the main creative type is Video.

In conclusion: The above is a free 美食小当家’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 美食小当家, you can click the app name below to view related reports.