英雄救援 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 英雄救援’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 英雄救援.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 英雄救援

App Name : 英雄救援

Logo

英雄救援-SocialPeta

OS : iOS

Network : 腾讯社交广告(广点通),抖音短视频,爱奇艺

Developer : Doan Thanh

Publisher : 抖音短视频,火山小视频 - 就是好看,爱奇艺

Total creative ads during the time period : 149

Duration : 42

Popularity : 8,567

2. 英雄救援’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 英雄救援 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 英雄救援 in the recent period. As of 2020-09-06, among the 英雄救援‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, 英雄救援’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, 英雄救援‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 英雄救援

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 英雄救援. We can see some advertising trends.

Top 1 Ad Creative of 英雄救援

Ad Details :

Headline :休闲小游戏,没wifi我也能玩一天!

Text :

Top 2 Ad Creative of 英雄救援

Ad Details :

Headline :休闲手游,休闲娱乐,不肝不氪,随时随地都能玩!

Text :

Top 3 Ad Creative of 英雄救援

Ad Details :

Headline :没WiFi也能玩一天

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 9 7 1
Popularity 69 63 51
Dimensions 1280 x 720 720 x 1280 480 x 272
Creative Type Video Video Video
Network 抖音短视频 抖音短视频 爱奇艺
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 英雄救援 in recent advertising is 抖音短视频, and the main creative type is Video.

In conclusion: The above is a free 英雄救援’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 英雄救援, you can click the app name below to view related reports.