链家-买卖二手房租房找房平台 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 链家-买卖二手房租房找房平台’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 链家-买卖二手房租房找房平台.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 链家-买卖二手房租房找房平台

App Name : 链家-买卖二手房租房找房平台

Logo

链家-买卖二手房租房找房平台-SocialPeta

OS : iOS

Network : 百度,腾讯社交广告(广点通),今日头条

Developer : Beitatong Technology(Beijing)Co., Ltd.

Publisher : 糗事百科,秀来电,百思不得姐

Total creative ads during the time period : 42,441

Duration : 1,339

Popularity : 2,215,398

2. 链家-买卖二手房租房找房平台’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 链家-买卖二手房租房找房平台 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 链家-买卖二手房租房找房平台 in the recent period. As of 2020-08-15, among the 链家-买卖二手房租房找房平台‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-15, 链家-买卖二手房租房找房平台’s the proportion of networks impressions are placed like this:

百度’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-15, 链家-买卖二手房租房找房平台‘s network with the most ads is 百度 and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of 链家-买卖二手房租房找房平台

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 链家-买卖二手房租房找房平台. We can see some advertising trends.

Top 1 Ad Creative of 链家-买卖二手房租房找房平台

Ad Details :

Headline :本地各区房价已更新,看看你的房子现在值多少

Text :

Top 2 Ad Creative of 链家-买卖二手房租房找房平台

Ad Details :

Headline :楼顶阳光房-家里建了个阳光房,结果让我哭了

Text :家里建了个阳光房,结果让我哭了

Top 3 Ad Creative of 链家-买卖二手房租房找房平台

Ad Details :

Headline :深圳市房产下载链家APP,VR在..

Text :深圳市房产VR在线看房,720度展现楼盘信息,提升看房体验!了解更多房产信息..

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 208 19 13
Popularity 997 98 80
Dimensions 640 x 210 280 x 200 280 x 200
Creative Type Image Image Image
Network UC头条 WIFI万能钥匙 百度
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 链家-买卖二手房租房找房平台 in recent advertising is UC头条, and the main creative type is Image.

In conclusion: The above is a free 链家-买卖二手房租房找房平台’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 链家-买卖二手房租房找房平台, you can click the app name below to view related reports.