배달요기요 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 배달요기요’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 배달요기요.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 배달요기요

App Name : 배달요기요

Logo

배달요기요-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Delivery Hero Korea

Publisher : TopBuzz: Notícias,Vídeos, GIFs,Talking Pocoyo Football Free,SmartNews: World Breaking News,Fotor - Photo Editor & Collage,MySQL QueryDB Client,Pixel Block Gun 3D,Hush Little Baby - Fun Activities and Sing Along,VoiceTube 看影片學英語,MakeupPlus

Total creative ads during the time period : 1,817

Duration : 1,710

Popularity : 108,958

2. 배달요기요’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 배달요기요 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 배달요기요 in the recent period. As of 2020-09-07, among the 배달요기요‘s ad creative, the Html category’s proportion is 9.38%, Video category’s proportion is 87.5%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 3.12%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 배달요기요’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-09-07, 배달요기요‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of 배달요기요

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 배달요기요. We can see some advertising trends.

Top 1 Ad Creative of 배달요기요

Ad Details :

Headline :고객 리뷰 1위 배달앱, 요기요

Text :요기요 첫 주문이면 5천원 즉시할인

Top 2 Ad Creative of 배달요기요

Ad Details :

Headline :고객 리뷰 1위 배달앱, 요기요

Text :요기요 첫 주문 5천원 즉시할인

Top 3 Ad Creative of 배달요기요

Ad Details :

Headline :누구나 할인받는 타임할인

Text :첫 주문이면 총 15,000원 할인

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 62 57 56
Popularity 404 350 346
Dimensions 360 x 360 360 x 360 288 x 512
Creative Type Video Video Image
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 1 1 1
Countries Korea Korea Korea
Language Korean Korean Korean

Through the above analysis, we can see that the most effective channel for 배달요기요 in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free 배달요기요’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 배달요기요, you can click the app name below to view related reports.