AfroActu Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the AfroActu’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AfroActu.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of AfroActu

App Name : AfroActu

Logo

AfroActu-SocialPeta

OS : Android

Network : Facebook,Instagram,Messenger

Developer : devikan

Publisher :

Total creative ads during the time period : 4

Duration : 3

Popularity : 210

2. AfroActu’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser AfroActu in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of AfroActu in the recent period. As of 2020-08-14, among the AfroActu‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-14, AfroActu’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 35.12%,

Instagram’s proportion is 32.44%,

Messenger’s proportion is 32.44%,

’s proportion is ,

’s proportion is .

In the date of 2020-08-14, AfroActu‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of AfroActu

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AfroActu. We can see some advertising trends.

Top 1 Ad Creative of AfroActu

Ad Details :

Headline :Communiqué de presse: Projet de rénovation des maternités situées dans les Îles du Saloum - AfroActu.com

Text :COMMUNIQUÉ DE PRESSE PROJET DE RENOVATION DES MATERNITES SITUEES DANS LES îles DU SALOUM L’ambassadrice Didi Dior FALL de la Fondation 1000 Shades of women internationale et ses partenaires, notamment le mouvement la Relève sopi doxaline, la fondation Mamadou DIOP tiennent à remercier monsieur...

Top 2 Ad Creative of AfroActu

Ad Details :

Headline :Communiqué de presse: Projet de rénovation des maternités situées dans les Îles du Saloum - AfroActu.com

Text :COMMUNIQUÉ DE PRESSE PROJET DE RENOVATION DES MATERNITES SITUEES DANS LES îles DU SALOUM L’ambassadrice Didi Dior FALL de la Fondation 1000 Shades of women internationale et ses partenaires, notamment le mouvement la Relève sopi doxaline, la fondation Mamadou DIOP tiennent à remercier monsieur...

Top 3 Ad Creative of AfroActu

Ad Details :

Headline :Communiqué de presse: Projet de rénovation des maternités situées dans les Îles du Saloum - AfroActu.com

Text :COMMUNIQUÉ DE PRESSE PROJET DE RENOVATION DES MATERNITES SITUEES DANS LES îles DU SALOUM L’ambassadrice Didi Dior FALL de la Fondation 1000 Shades of women internationale et ses partenaires, notamment le mouvement la Relève sopi doxaline, la fondation Mamadou DIOP tiennent à remercier monsieur...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 2 2 2
Popularity 53 53 53
Dimensions 512 x 266 512 x 266 512 x 266
Creative Type Image Image Image
Network Messenger Facebook Instagram
Related Ads 1 1 1
Countries Senegal Senegal Senegal
Language French French French

Through the above analysis, we can see that the most effective channel for AfroActu in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free AfroActu’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to AfroActu, you can click the app name below to view related reports.