AllTrails: Hike, Run & Cycle Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the AllTrails: Hike, Run & Cycle’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AllTrails: Hike, Run & Cycle.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of AllTrails: Hike, Run & Cycle

App Name : AllTrails: Hike, Run & Cycle


AllTrails: Hike, Run & Cycle-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : AllTrails, Inc.

Publisher : AppBox Pro,GeoActivity Rigs,Fotor - Photo Editor & Collage,10公里跑 - Couch to 10K,Train Delay NYC,北京地铁地图 (Explore Beijing),Navmii GPS South Africa: Offline Navigation

Total creative ads during the time period : 725

Duration : 862

Popularity : 91,127

2. AllTrails: Hike, Run & Cycle’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser AllTrails: Hike, Run & Cycle in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of AllTrails: Hike, Run & Cycle in the recent period. As of 2020-09-07, among the AllTrails: Hike, Run & Cycle‘s ad creative, the Html category’s proportion is 36.84%, Video category’s proportion is 5.26%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.84%, Carousel category’s proportion is 21.05%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, AllTrails: Hike, Run & Cycle’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 84.99%,

Google Ads(Admob)’s proportion is 12.57%,

Instagram’s proportion is 1.22%,

Messenger’s proportion is 1.22%,

’s proportion is .

In the date of 2020-09-07, AllTrails: Hike, Run & Cycle‘s network with the most ads is Google Ads(Admob) and its proportion is 47.37%.

3. Top 3 Ad Creative Analysis of AllTrails: Hike, Run & Cycle

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AllTrails: Hike, Run & Cycle. We can see some advertising trends.

Top 1 Ad Creative of AllTrails: Hike, Run & Cycle

Ad Details :

Headline :Join 10 Million Explorers

Text :

Top 2 Ad Creative of AllTrails: Hike, Run & Cycle

Ad Details :

Headline :Laissez AllTrails vous guider dans toutes vos aventures !

Text :

Top 3 Ad Creative of AllTrails: Hike, Run & Cycle

Ad Details :

Headline :Join 10 Million Explorers

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 470 243 449
Popularity 999 999 999
Dimensions 1024 x 1280 720 x 1280 1080 x 1080
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United Kingdom,Canada,France,United States,Ireland France,United States,Germany,Canada,United Kingdom,Australia United Kingdom,Canada,France,United States,New Zealand,Australia,Ireland
Language English French English

Through the above analysis, we can see that the most effective channel for AllTrails: Hike, Run & Cycle in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free AllTrails: Hike, Run & Cycle’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to AllTrails: Hike, Run & Cycle, you can click the app name below to view related reports.