Blurb | Photo Books Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Blurb | Photo Books’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Blurb | Photo Books.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Blurb | Photo Books

App Name : Blurb | Photo Books

Logo

Blurb | Photo Books-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : Blurb

Publisher : Fotor - Photo Editor & Collage,POTO - Photo Frames & Collage,FotoRus -Camera & Photo Editor,Video Editor with Music Star,OLX Clasificados,SmartNews: World Breaking News,GulogGratis: Køb & sælg,MakeupPlus

Total creative ads during the time period : 37

Duration : 390

Popularity : 9,093

2. Blurb | Photo Books’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Blurb | Photo Books in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Blurb | Photo Books in the recent period. As of 2020-09-06, among the Blurb | Photo Books‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 88.89%, Carousel category’s proportion is 11.11%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Blurb | Photo Books’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 41.63%,

Audience Network’s proportion is 19.54%,

Instagram’s proportion is 19.41%,

Messenger’s proportion is 19.41%,

’s proportion is .

In the date of 2020-09-06, Blurb | Photo Books‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of Blurb | Photo Books

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Blurb | Photo Books. We can see some advertising trends.

Top 1 Ad Creative of Blurb | Photo Books

Ad Details :

Headline :Make a Book on Your Phone

Text :‎"Simply the best photo book creator. Make a beautiful photo book on the go with Blurb’s free app. Turn your favorite photos from Facebook and your iPhone or iPad into beautiful, professional-quality photo books in minutes. Learn how to make a photo book and share it with friends, family, and fa...

Top 2 Ad Creative of Blurb | Photo Books

Ad Details :

Headline :Make a Book on Your Phone

Text :‎"Simply the best photo book creator. Make a beautiful photo book on the go with Blurb’s free app. Turn your favorite photos from Facebook and your iPhone or iPad into beautiful, professional-quality photo books in minutes. Learn how to make a photo book and share it with friends, family, and fa...

Top 3 Ad Creative of Blurb | Photo Books

Ad Details :

Headline :Make a Book on Your Phone

Text :‎"Simply the best photo book creator. Make a beautiful photo book on the go with Blurb’s free app. Turn your favorite photos from Facebook and your iPhone or iPad into beautiful, professional-quality photo books in minutes. Learn how to make a photo book and share it with friends, family, and fa...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 95 94 94
Popularity 773 762 760
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Audience Network Messenger
Related Ads 1 1 1
Countries United Kingdom,Canada,Australia,United States United States,Australia,United Kingdom,Canada United States,Australia,United Kingdom,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Blurb | Photo Books in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Blurb | Photo Books’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Blurb | Photo Books, you can click the app name below to view related reports.