Bosch Smart Home Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Bosch Smart Home’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bosch Smart Home.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Bosch Smart Home

App Name : Bosch Smart Home

Logo

Bosch Smart Home-SocialPeta

OS : iOS

Network : Twitter

Developer : Robert Bosch GmbH

Publisher :

Total creative ads during the time period : 4

Duration : 29

Popularity : 204

2. Bosch Smart Home’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Bosch Smart Home in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Bosch Smart Home in the recent period. As of 2020-09-05, among the Bosch Smart Home‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Bosch Smart Home’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Bosch Smart Home‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Bosch Smart Home

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bosch Smart Home. We can see some advertising trends.

Top 1 Ad Creative of Bosch Smart Home

Ad Details :

Headline :

Text :Apple Fans aufgepasst: Innerhalb der nächsten zwei Wochen wird es jedem Nutzer möglich sein, seine Geräte von Bosch Smart Home über Apple Home Kit zu steuern. Das neueste Software-Update macht es möglich! https://t.co/zoiuj3ijY2 https://t.co/ng5U9JUvWy

Top 2 Ad Creative of Bosch Smart Home

Ad Details :

Headline :

Text :Unser Smart Home kann auf die unterschiedlichsten Arten gesteuert werden. Bist du dabei der klassische Steuerungstyp? Oder der Mobile? Finde es in unserem Blog-Artikel heraus! https://t.co/mNE6N6LXCR https://t.co/qMpTRMw6hK

Top 3 Ad Creative of Bosch Smart Home

Ad Details :

Headline :

Text :Ab jetzt in acht deutschen Regionen verfügbar: Für alle, die ihre vier Wände in ein Smart Home verwandeln möchten, bieten wir wieder einen kostenlosen und individuellen Vor-Ort-Beratungsservice zuhause an. https://t.co/YWI2UZfHVX https://t.co/LgYRTBZHxZ

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 1 1
Popularity 51 51 51
Dimensions 1199 x 675 1199 x 675 1200 x 1200
Creative Type Image Image Image
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Austria,Liechtenstein,Germany Austria,Germany,Liechtenstein
Language NA German German

Through the above analysis, we can see that the most effective channel for Bosch Smart Home in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Bosch Smart Home’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Bosch Smart Home, you can click the app name below to view related reports.