Call of Duty®: Mobile Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Call of Duty®: Mobile’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Call of Duty®: Mobile.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Call of Duty®: Mobile

App Name : Call of Duty®: Mobile

Logo

Call of Duty®: Mobile-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : Activision Publishing, Inc.

Publisher : GulogGratis: Køb & sælg,Fotor - Photo Editor & Collage,开箱模拟器 for 皇室战争,Un día más culto,Video Editor with Music Star,MakeupPlus,Trial Xtreme 4

Total creative ads during the time period : 3,560

Duration : 449

Popularity : 386,167

2. Call of Duty®: Mobile’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Call of Duty®: Mobile in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Call of Duty®: Mobile in the recent period. As of 2020-09-07, among the Call of Duty®: Mobile‘s ad creative, the Html category’s proportion is 17.65%, Video category’s proportion is 70.59%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 11.76%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Call of Duty®: Mobile’s the proportion of networks impressions are placed like this:

Amoad’s proportion is 49.09%,

i-mobile’s proportion is 37.06%,

Vungle’s proportion is 12.76%,

Google Ads(Admob)’s proportion is 0.89%,

YouTube’s proportion is 0.2%.

In the date of 2020-09-07, Call of Duty®: Mobile‘s network with the most ads is YouTube and its proportion is 29.41%.

3. Top 3 Ad Creative Analysis of Call of Duty®: Mobile

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Call of Duty®: Mobile. We can see some advertising trends.

Top 1 Ad Creative of Call of Duty®: Mobile

Ad Details :

Headline :NEW Call of Duty Mobile

Text :

Top 2 Ad Creative of Call of Duty®: Mobile

Ad Details :

Headline :Call of Duty®: Mobile

Text :

Top 3 Ad Creative of Call of Duty®: Mobile

Ad Details :

Headline :Call of Duty®: Mobile

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 192 176 156
Popularity 994 991 979
Dimensions 400 x 400 640 x 360 640 x 360
Creative Type Video Video Video
Network Facebook Akane Akane
Related Ads 1 1 1
Countries Svalbard and Jan Mayen Islands,Ethiopia,Zambia,Guyana,Canada,Macedonia,Greece,Estonia,Mauritius,Japan,India,Isle Of Man,Czech,United Kingdom,French Guiana,Belarus,Algeria,Suriname,Latvia Canada,United Kingdom,Australia,United States Canada,Australia,United Kingdom,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Call of Duty®: Mobile in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Call of Duty®: Mobile’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Call of Duty®: Mobile, you can click the app name below to view related reports.