CBS 58 News Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the CBS 58 News’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CBS 58 News.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of CBS 58 News

App Name : CBS 58 News

Logo

CBS 58 News-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Weigel Broadcasting Co.

Publisher :

Total creative ads during the time period : 24

Duration : 807

Popularity : 9,356

2. CBS 58 News’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser CBS 58 News in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of CBS 58 News in the recent period. As of 2020-09-03, among the CBS 58 News‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-03, CBS 58 News’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-03, CBS 58 News‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of CBS 58 News

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CBS 58 News. We can see some advertising trends.

Top 1 Ad Creative of CBS 58 News

Ad Details :

Headline :"They are going to leave us here": Mount Pleasant family not being moved by Foxconn, yet

Text :MOUNT PLEASANT (CBS 58) - A Mount Pleasant couple that was told they would have to move to make way for Foxconn will be able to stay in their home, at least for now.The Mahoney family was told the road

Top 2 Ad Creative of CBS 58 News

Ad Details :

Headline :Local family impacted by separations at the border

Text :See Also Walker:

Top 3 Ad Creative of CBS 58 News

Ad Details :

Headline :Racine County man says he is owed money after Foxconn move

Text :MOUNT PLEASANT (CBS 58) - A Racine County man confined to a wheelchair says he’s not getting the money promised to him, when he moved to make way for Foxconn.Sean McFarlane lives in temporary housing r

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 557 651 550
Popularity 999 999 999
Dimensions 816 x 427 1920 x 1080 1920 x 1080
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Canada,United States,Australia,United Kingdom Liechtenstein,Germany,Austria Canada,United Kingdom,United States,Australia
Language English German English

Through the above analysis, we can see that the most effective channel for CBS 58 News in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free CBS 58 News’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to CBS 58 News, you can click the app name below to view related reports.