cluster(クラスター) Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the cluster(クラスター)’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps cluster(クラスター).

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of cluster(クラスター)

App Name : cluster(クラスター)

Logo

cluster(クラスター)-SocialPeta

OS : iOS

Network : Twitter

Developer : Cluster, Inc.

Publisher :

Total creative ads during the time period : 3

Duration : 159

Popularity : 155

2. cluster(クラスター)’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser cluster(クラスター) in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of cluster(クラスター) in the recent period. As of 2020-08-21, among the cluster(クラスター)‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-21, cluster(クラスター)’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-21, cluster(クラスター)‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of cluster(クラスター)

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of cluster(クラスター). We can see some advertising trends.

Top 1 Ad Creative of cluster(クラスター)

Ad Details :

Headline :

Text :今月末に迫った「RAGE ASIA 2020」×「V-RAGE」イベントの出演ゲストが決定しました。#電脳少女シロ さん、#ヤマトイオリ さん、#東雲はる さん、#渋谷ハル さん、#白雪レイド さんが出演されます。 ▶https://t.co/1Td8d0tfCa #RAGE #OPENREC https://t.co/eMwxdq9ZRW

Top 2 Ad Creative of cluster(クラスター)

Ad Details :

Headline :アジア最高峰のeスポーツ国際大会「RAGE ASIA 2020」開幕目前MCには霜降り明星が大抜擢!

Text :アジア最高峰のeスポーツ国際大会「RAGE ASIA 2020」豪華なゲスト陣の皆様の出演が決定しました。お楽しみに🔥 ▶https://t.co/tijOWOPmIN #霜降り明星 #並木万里菜 #藤本敏史 #平岩康佑 #柴田将平 #Bocky #電脳少女シロ #ヤマトイオリ #渋谷ハル #白雪レイド #東雲はる #もこう #佐藤寛太 #NottinTV

Top 3 Ad Creative of cluster(クラスター)

Ad Details :

Headline :V-RAGE(β版) | GRAND FINALS | RAGE Shadowverse 2020 Spring

Text :本日RAGE Shadowverse 2020 Spring グランドファイナルを開催中です。 17時15分からは V-RAGE にて ミルクボーイさんのVR漫才も実施します🔥 もこうさん、つるおか(かものはし)さんのVR化も楽しみです。 ▷https://t.co/vECOpmT3aX #RAGE #VRAGE

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 1 1
Popularity 53 51 51
Dimensions 1200 x 675 2048 x 1152 1280 x 720
Creative Type Image Image Image
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Japan Japan Japan
Language Japanese Japanese Japanese

Through the above analysis, we can see that the most effective channel for cluster(クラスター) in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free cluster(クラスター)’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to cluster(クラスター), you can click the app name below to view related reports.