Coconut Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Coconut’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Coconut.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Coconut

App Name : Coconut

Logo

Coconut-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Coconut Platform Ltd

Publisher : Korean Food Recipes - 10k Recipes,Video Collage: Mix VideoPhoto,UC Mini- Best Tube Mate Fast Video Downloader,Bible Study - Study The Bible By Topic,Treehouse Table,Vegan Recipes Free,USA Weather forecast,SHAREit - Transfer Share,Text Free: WiFi Calling App

Total creative ads during the time period : 102

Duration : 654

Popularity : 38,609

2. Coconut’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Coconut in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Coconut in the recent period. As of 2020-09-06, among the Coconut‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 66.67%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 33.33%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Coconut’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 51.26%,

Audience Network’s proportion is 48.74%,

’s proportion is ,

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’s proportion is .

In the date of 2020-09-06, Coconut‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Coconut

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Coconut. We can see some advertising trends.

Top 1 Ad Creative of Coconut

Ad Details :

Headline :Get started for free today

Text :

Top 2 Ad Creative of Coconut

Ad Details :

Headline :Download the app today

Text :

Top 3 Ad Creative of Coconut

Ad Details :

Headline :Download the app today

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 246 208 208
Popularity 999 998 998
Dimensions 400 x 208 400 x 400 224 x 400
Creative Type Video Video Video
Network Facebook Audience Network Messenger
Related Ads 1 1 1
Countries United Kingdom United Kingdom United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Coconut in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Coconut’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Coconut, you can click the app name below to view related reports.