DataCamp - Learn R & Python Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DataCamp - Learn R & Python’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DataCamp - Learn R & Python.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DataCamp - Learn R & Python
App Name : DataCamp - Learn R & Python
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Datacamp inc.
Publisher : Data Science 101 - Machine Learning Tutorials,Dcoder, Mobile Compiler IDE (Unreleased),Rumus Excel Lengkap Terbaru,Digital-O-Chatbot,Codenza,Attendance,.Net Framework Programming
Total creative ads during the time period : 2,746
Duration : 1,020
Popularity : 248,575
2. DataCamp - Learn R & Python’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser DataCamp - Learn R & Python in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DataCamp - Learn R & Python in the recent period. As of 2020-09-07, among the DataCamp - Learn R & Python‘s ad creative, the Html category’s proportion is 36.17%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 63.83%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, DataCamp - Learn R & Python’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 48.85%,
Messenger’s proportion is 18.75%,
Instagram’s proportion is 17.29%,
Google Ads(Admob)’s proportion is 14.2%,
Audience Network’s proportion is 0.9%.
In the date of 2020-09-07, DataCamp - Learn R & Python‘s network with the most ads is Google Ads(Admob) and its proportion is 38.3%.
3. Top 3 Ad Creative Analysis of DataCamp - Learn R & Python
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DataCamp - Learn R & Python. We can see some advertising trends.
Top 1 Ad Creative of DataCamp - Learn R & Python
Ad Details ：
Headline ：Introduction to the Tidyverse | DataCamp
Text ：The life expectancy of the world population is now 70 years. Most people don't believe that. The mission of the Gapminder Foundation is to fight devastating ignorance with a fact based worldview. Even if you have no experience programming, you can work immediately with the Gapminder dataset in our new intro R course. That's the power of the tidyverse.
Top 2 Ad Creative of DataCamp - Learn R & Python
Ad Details ：
Headline ：Learn Python At Your Own Pace
Text ：Top companies need data-driven employees. Learn how to use Python for analysis and make data your unfair advantage.
Top 3 Ad Creative of DataCamp - Learn R & Python
Ad Details ：
Headline ：Python Data Visualization Course
Text ：Learn data visualization with Python in just 4 hours by completing short interactive exercises. Topics covered include customizing graphics, plotting two-dimensional arrays (e.g., pseudocolor plots, contour plots, images, etc.), statistical graphics (e.g., visualizing distributions & regressions), and working with time series.
Basic Info of Top 3 Ad Creative
|Dimensions||1200 x 692||720 x 720||1200 x 628|
|Countries||Kiribati,British Indian Ocean Territory,Aruba,Croatia,Central African,Finland,Angola,Marshall Is Rep,Eritrea,Somalia,Myanmar,Monaco,Philippines,Saint Vincent and the Grenadines,Mongolia,Mali,South Africa,Curaçao,Colombia,Peru||Turkey|
Through the above analysis, we can see that the most effective channel for DataCamp - Learn R & Python in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free DataCamp - Learn R & Python’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DataCamp - Learn R & Python, you can click the app name below to view related reports.