Emirates Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Emirates’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Emirates.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Emirates

App Name : Emirates

Logo

Emirates-SocialPeta

OS : iOS

Network : Instagram,Facebook,Google Ads(Admob)

Developer : Emirates

Publisher : 탈출 게임 Ocean View,Slots: Grand Jackpot Casino,Celebrity Ice Cream Store,脱出ゲーム-ディグマン オススメ暇つぶし脱出ゲーム,Roller Coaster VR Theme Park,City Driving 2,Aliens vs. Pinball

Total creative ads during the time period : 564

Duration : 1,805

Popularity : 33,364

2. Emirates’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Emirates in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Emirates in the recent period. As of 2020-08-10, among the Emirates‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-10, Emirates’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-10, Emirates‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Emirates

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Emirates. We can see some advertising trends.

Top 1 Ad Creative of Emirates

Ad Details :

Headline :أسعار خاصة إلى دبي

Text :أسعار خاصة للحجز المبكر على الرحلة رقم EK922 إلى دبي اعتباراً من 28 أكتوبر. تُطبق الشروط

Top 2 Ad Creative of Emirates

Ad Details :

Headline :A better class of sale

Text :Enjoy a better class of sale across 150 destinations and all classes. Hurry, Sale ends 20 January 2020.

Top 3 Ad Creative of Emirates

Ad Details :

Headline :บินด้วยกันถูกกว่า เริ่มที่ 4,385 บาท*

Text :เพลิดเพลินไปกับบัตรโดยสารราคาพิเศษเมื่อคุณจองเที่ยวบินและเดินทางพร้อมกันสูงสุด 9 คน รีบไปชวนเพื่อนและครอบครัวมาสำรองที่นั่งภายในวันที่ 21 กรกฎาคม 2562 เป็นไปตามข้อกำหนดและเงื่อนไข

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 11 1 19
Popularity 976 504 195
Dimensions 1200 x 628 720 x 720 720 x 720
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 12 1 12
Countries Egypt United Kingdom,Australia,Canada,United States Thailand
Language Arabic English Thai

Through the above analysis, we can see that the most effective channel for Emirates in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Emirates’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Emirates, you can click the app name below to view related reports.