Farfetch: compra moda de lujo Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Farfetch: compra moda de lujo’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Farfetch: compra moda de lujo.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Farfetch: compra moda de lujo

App Name : Farfetch: compra moda de lujo

Logo

Farfetch: compra moda de lujo-SocialPeta

OS : iOS

Network : Facebook,Google Ads(Admob),Audience Network

Developer : Farfetch

Publisher : Fotor - Photo Editor & Collage,世界未解之谜-科学探索发现人类世界历史揭秘,Photo Lab: Halloween Makeup,싸이메라,MakeupPlus,Instant Camera - One Touch On Screen To Record,Home Design 3D,Explorer for Picasa

Total creative ads during the time period : 54,198

Duration : 1,573

Popularity : 8,704,737

2. Farfetch: compra moda de lujo’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Farfetch: compra moda de lujo in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Farfetch: compra moda de lujo in the recent period. As of 2020-09-07, among the Farfetch: compra moda de lujo‘s ad creative, the Html category’s proportion is 5.41%, Video category’s proportion is 21.62%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 72.97%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Farfetch: compra moda de lujo’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 90.21%,

Google Ads(Admob)’s proportion is 7.67%,

Audience Network’s proportion is 1.04%,

Instagram’s proportion is 0.54%,

Messenger’s proportion is 0.54%.

In the date of 2020-09-07, Farfetch: compra moda de lujo‘s network with the most ads is Facebook and its proportion is 78.38%.

3. Top 3 Ad Creative Analysis of Farfetch: compra moda de lujo

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Farfetch: compra moda de lujo. We can see some advertising trends.

Top 1 Ad Creative of Farfetch: compra moda de lujo

Ad Details :

Headline :Confira as Novas Coleções

Text :Moda de luxo

Top 2 Ad Creative of Farfetch: compra moda de lujo

Ad Details :

Headline :Confira as Novas Coleções

Text :Baixe Agora o Aplicativo

Top 3 Ad Creative of Farfetch: compra moda de lujo

Ad Details :

Headline :SALE额外7折

Text :1,000奢尚设计师品牌, SALE额外7折。最后机会!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 317 240 180
Popularity 987 687 638
Dimensions 1280 x 720 854 x 480 640 x 360
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 5 3
Countries Angola,Portugal,Brazil Denmark,Iceland,Madagascar,Vietnam,Lesotho,Estonia,United States,France,Tajikistan,Saudi Arabia,Finland,Philippines,Sweden,Somalia,Czech,Thailand,Uganda,Greece,Cyprus Singapore,Malaysia,China
Language Portuguese Portuguese Chinese (Simplified)

Through the above analysis, we can see that the most effective channel for Farfetch: compra moda de lujo in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Farfetch: compra moda de lujo’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Farfetch: compra moda de lujo, you can click the app name below to view related reports.