Farm Bureau Financial Services Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Farm Bureau Financial Services’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Farm Bureau Financial Services.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Farm Bureau Financial Services
App Name : Farm Bureau Financial Services
Logo：
OS : iOS
Network : Facebook
Developer : FBL Financial Group, Inc
Publisher :
Total creative ads during the time period : 4
Duration : 141
Popularity : 240
2. Farm Bureau Financial Services’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Farm Bureau Financial Services in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Farm Bureau Financial Services in the recent period. As of 2020-08-30, among the Farm Bureau Financial Services‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Farm Bureau Financial Services’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-30, Farm Bureau Financial Services‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Farm Bureau Financial Services
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Farm Bureau Financial Services. We can see some advertising trends.
Top 1 Ad Creative of Farm Bureau Financial Services
Ad Details ：
Headline ：Term Life Insurance: Everything You Need to Know
Text ：Don’t let overestimating the cost of life insurance prevent you from getting the coverage you need. There are various options to fit your needs and budget. Connect with a local agent to learn more. https://bit.ly/39z9tI2
Top 2 Ad Creative of Farm Bureau Financial Services
Ad Details ：
Headline ：
Text ：Searching for security in times of uncertainty? Think life insurance.
Top 3 Ad Creative of Farm Bureau Financial Services
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 8 | 6 | 0 |
| Popularity | 65 | 61 | |
| Dimensions | 630 x 630 | 400 x 400 | |
| Creative Type | Image | Video | |
| Network | |||
| Related Ads | 1 | 1 | 0 |
| Countries | Australia,United States,Canada,United Kingdom | United Kingdom,United States,Australia,Canada | |
| Language | English | English |
Through the above analysis, we can see that the most effective channel for Farm Bureau Financial Services in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Farm Bureau Financial Services’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Farm Bureau Financial Services, you can click the app name below to view related reports.