Folha de Pagamento Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Folha de Pagamento’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Folha de Pagamento.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Folha de Pagamento
App Name : Folha de Pagamento
Logo：
OS : Android
Network : Yahoo
Developer : Indi Developer
Publisher :
Total creative ads during the time period : 3
Duration : 2
Popularity : 149
2. Folha de Pagamento’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Folha de Pagamento in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Folha de Pagamento in the recent period. As of 2020-09-04, among the Folha de Pagamento‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Folha de Pagamento’s the proportion of networks impressions are placed like this:
Yahoo’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-04, Folha de Pagamento‘s network with the most ads is Yahoo and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Folha de Pagamento
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Folha de Pagamento. We can see some advertising trends.
Top 1 Ad Creative of Folha de Pagamento
Ad Details ：
Headline ：Calcule o salário líquido do seu trabalho em casa
Text ：Calcule seu salário líquido com este aplicativo. Baixe o aplicativo agora.
Top 2 Ad Creative of Folha de Pagamento
Ad Details ：
Headline ：Determine o efeito dos impostos em seu salário
Text ：Calcule seu salário líquido com este aplicativo. Baixe o aplicativo agora.
Top 3 Ad Creative of Folha de Pagamento
Ad Details ：
Headline ：Determine o salário bruto do seu trabalho em casa
Text ：Calcule seu salário líquido com este aplicativo. Baixe o aplicativo agora.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 51 | 49 | 49 |
| Dimensions | 1200 x 627 | 1200 x 627 | 1200 x 627 |
| Creative Type | Image | Image | Image |
| Network | Yahoo | Yahoo | Yahoo |
| Related Ads | 1 | 7 | 6 |
| Countries | Brazil,Angola,Portugal | Brazil,Angola,Portugal | Angola,Portugal,Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Folha de Pagamento in recent advertising is Yahoo, and the main creative type is Image.
In conclusion: The above is a free Folha de Pagamento’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Folha de Pagamento, you can click the app name below to view related reports.