Go - Compare Car Insurance Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Go - Compare Car Insurance’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Go - Compare Car Insurance.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Go - Compare Car Insurance

App Name : Go - Compare Car Insurance

Logo

Go - Compare Car Insurance-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : Go Maps, Inc

Publisher : OLX Clasificados,GulogGratis: Køb & sælg,VivaVideo - Best Video Editor,BeatTube 動画で音ゲー!,Letter Soup,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor & Collage

Total creative ads during the time period : 67

Duration : 1,571

Popularity : 6,221

2. Go - Compare Car Insurance’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Go - Compare Car Insurance in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Go - Compare Car Insurance in the recent period. As of 2020-09-06, among the Go - Compare Car Insurance‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Go - Compare Car Insurance’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 27.53%,

Instagram’s proportion is 26.85%,

Messenger’s proportion is 26.57%,

Facebook’s proportion is 19.06%,

’s proportion is .

In the date of 2020-09-06, Go - Compare Car Insurance‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Go - Compare Car Insurance

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Go - Compare Car Insurance. We can see some advertising trends.

Top 1 Ad Creative of Go - Compare Car Insurance

Ad Details :

Headline :50% Off Insurance For Essential Workers & Family

Text :‎Now offering a 50% discount on auto insurance to all Essential Workers as part of a national effort to provide discounts to Essential Workers who are on the front lines to keep the country operational during the COVID-19 public health crisis. Go Insurance’s discount is part of its Go Essential ...

Top 2 Ad Creative of Go - Compare Car Insurance

Ad Details :

Headline :50% Off Insurance For Essential Workers & Family

Text :‎Now offering a 50% discount on auto insurance to all Essential Workers as part of a national effort to provide discounts to Essential Workers who are on the front lines to keep the country operational during the COVID-19 public health crisis. Go Insurance’s discount is part of its Go Essential ...

Top 3 Ad Creative of Go - Compare Car Insurance

Ad Details :

Headline :50% Off Insurance For Essential Workers & Family

Text :‎Now offering a 50% discount on auto insurance to all Essential Workers as part of a national effort to provide discounts to Essential Workers who are on the front lines to keep the country operational during the COVID-19 public health crisis. Go Insurance’s discount is part of its Go Essential ...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 64 64 57
Popularity 409 407 343
Dimensions 1080 x 1080 1080 x 1080 1500 x 1500
Creative Type Image Image Image
Network Facebook Instagram Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Go - Compare Car Insurance in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Go - Compare Car Insurance’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Go - Compare Car Insurance, you can click the app name below to view related reports.