GoFundMe - Free Online Crowdfunding Fundraising Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GoFundMe - Free Online Crowdfunding Fundraising’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GoFundMe - Free Online Crowdfunding Fundraising.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GoFundMe - Free Online Crowdfunding Fundraising
App Name : GoFundMe - Free Online Crowdfunding Fundraising
OS : Android
Network : Google Ads(Admob),Facebook,YouTube
Developer : GoFundMe Inc
Publisher : Translate All Text Voice Conversation Translator,Motiv8 Ninja - Let's motivate,Color Quiz Free,ดวง12ราศี 2557,Supernatural Horror Black Fang,Sweet Kittens Live Wallpaper,LED TV Photo Frames,Cara Cepat Belajar Hijaiyah
Total creative ads during the time period : 15
Duration : 709
Popularity : 658
2. GoFundMe - Free Online Crowdfunding Fundraising’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser GoFundMe - Free Online Crowdfunding Fundraising in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GoFundMe - Free Online Crowdfunding Fundraising in the recent period. As of 2020-09-01, among the GoFundMe - Free Online Crowdfunding Fundraising‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, GoFundMe - Free Online Crowdfunding Fundraising’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-01, GoFundMe - Free Online Crowdfunding Fundraising‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of GoFundMe - Free Online Crowdfunding Fundraising
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GoFundMe - Free Online Crowdfunding Fundraising. We can see some advertising trends.
Top 1 Ad Creative of GoFundMe - Free Online Crowdfunding Fundraising
Ad Details ：
Headline ：Face Masks For All organized by Darryl Tanner
Text ：The story starts with Darryl Tanner, CEO of King Memory. Darryl was in Tokyo and Taipei in the middle of January meeting new suppliers. Darryl saw first hand that everyone was wearing face masks. Absolutely everyone in public, places of business, on mass transit, everywhere. Japan and Taiwan never had a nationwide shut down, and as of April 4th, Taiwan has 355 cases, Japan 3,139, with effectively a trickle of new cases compared to the US. Since March 16th, Darryl has been spending considerable time and personal money tapping recommendations from King Memory’s existing supply chain network in Asia along with scouring every place possible to get an unlimited mask pipeline flowing asap. No desire to make money but to just get masks in everyone’s hands asap. Darryl currently has over 50,000 non medical grade surgical masks as of 4-4-20, and will have another 165,000 not accounted for in the next several days. Darryl was able to get in touch with leadership at Mount Carmel Health, and they are now well stocked to continuously supply all of their non patient facing workers with non medical grade surgical masks with the agreement that was completed. Darryl is looking for large organizations to immediately start distributing to within literally hours. The rate of infections is increasing alarmingly. The most dangerous things to do are going to the supermarket, ordering takeout, or going anywhere where social distance is forced to be broken. This is really bad for the employees of these establishments who are not protected at all. Nearly every establishment is constantly violating CDC guidelines on social distance based on the reality of the situation. The only protection in those situations is mutual participation of facemask wearing. This will not be over until everyone is wearing a facemask. Period. Darryl has the ability to get a non medical grade surgical face mask for every worker in Columbus within days, and all of Ohio within about a week. The only things that are currently preventing this is financing on the purchasing side and cooperation on the distribution side. The only reason the CDC was not recommending from the beginning was a perceived shortage of Non medical grade surgical masks as opposed to the actual shortage of N95 masks. The CDC has since changed their opinion, and as of Friday now recommending the use of face masks. If any hospital networks are having trouble sourcing non medical grade surgical masks, they should contact me immediately. No one should be going in public without ANY kind of protection, including scarves, home made masks, etc. You are putting others at risk when you are not wearing protection because you can be infected, and contagious with absolutely no symptoms for many days. The CDC also admitted that they were not initially aware of the number of infections that were occurring from asymptomatic transmitters. Darryl has already used considerable personal funds to get a working pipeline that is ready to supply all of Columbus workers immediately. Darryl started a go fund me campaign so that he can scale to all of Ohio and beyond as quickly as possible. Welcome any support on this mission to get face masks to wear on as many people as possible, as quickly as we can until this pandemic is over. Personally, Darryl just wants to get back to normal, grow his business, travel, go to dinner, have drinks with friends, and live life. He believes this is the best way he can contribute to make this happen faster. The paperwork for the non profit Facemasks for All was filed March 23rd, and Darryl has been trying to collaborate with as many leaders as possible in government, business, and healthcare at the local, state, and federal levels. Mission Focus on getting face masks to wear on as many people as possible as quickly as we can until this pandemic is over Vision A trade deal being struck with China for medical supplies at the national level combined with a lot of individualized approaches at the state and local level in unison with rapidly evolving best practice protocols. Governors leading a region by lowest infection rate will oversea regional strategies that then coordinate with the national level. Face masks, following best practices such as social distancing, good hygiene, patient tracing, and adequate testing will all be critical factors in the fight against Corona. Core Values Transparency Integrity Compassion Zero Tolerance for Ignorance Extreme Execution http://www.facemasksforall.com
Top 2 Ad Creative of GoFundMe - Free Online Crowdfunding Fundraising
Ad Details ：
Headline ：COVID-19 Relief Fund organized by Sinabelas Foundation
Text ：Today, our world is devastated with a lot people dying every day in their thousands as a res… Sinabelas Foundation needs your support for COVID-19 Relief Fund
Top 3 Ad Creative of GoFundMe - Free Online Crowdfunding Fundraising
Ad Details ：
Headline ：Click here to support Send me to the UK(Forensics Study Abroad) organized by Alyson Cline
Text ：Hey friends, I just started a gofundme to help raise any money to help pay for my study abroad program in May. I'm trying to go to the UK for a Purdue study abroad course in forensic comparison. Let me know if you want a postcard or have any questions(OR ADVICE!!!). Thanks for reading:)
Basic Info of Top 3 Ad Creative
|Dimensions||1200 x 800||639 x 426||720 x 480|
|Countries||United States||United Arab Emirates||Australia,United States,Canada,United Kingdom|
Through the above analysis, we can see that the most effective channel for GoFundMe - Free Online Crowdfunding Fundraising in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free GoFundMe - Free Online Crowdfunding Fundraising’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
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