Google Photos Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Google Photos’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Google Photos.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Google Photos

App Name : Google Photos

Logo

Google Photos-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Google LLC

Publisher : Sexy voice changer,TWO Love - Dating, Flirt Relationship,Prank - design fake conversations,Best Glass Painting designs HD,机甲狼的星球战争 -好玩的机械高达舰队游戏,Fotor - Photo Editor & Collage,Big Profile Photo,PS2 Emulator Game For Android,Wheres My Droid

Total creative ads during the time period : 57

Duration : 1,915

Popularity : 2,637

2. Google Photos’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Google Photos in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Google Photos in the recent period. As of 2020-08-29, among the Google Photos‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, Google Photos’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 33.33%,

Audience Network’s proportion is 33.33%,

Messenger’s proportion is 33.33%,

’s proportion is ,

’s proportion is .

In the date of 2020-08-29, Google Photos‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of Google Photos

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Google Photos. We can see some advertising trends.

Top 1 Ad Creative of Google Photos

Ad Details :

Headline :lh3.googleusercontent.com

Text :งานประจำวัน ทีมซ่อมK&Mคร้า❤️

Top 2 Ad Creative of Google Photos

Ad Details :

Headline :5 бързи решения за някои от най-честите проблеми на Android

Text :Колкото модерни и напредничави да ни се струват смартфоните са просто елегантни устройства, които и понякога ни създават досадни проблеми. За да се насладите на св....

Top 3 Ad Creative of Google Photos

Ad Details :

Headline :5 бързи решения за някои от най-честите проблеми на Android

Text :Колкото модерни и напредничави да ни се струват смартфоните са просто елегантни устройства, които и понякога ни създават досадни проблеми. За да се насладите на св....

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 3 3
Popularity 83 55 55
Dimensions 476 x 476 1620 x 1080 1620 x 1080
Creative Type Image Image Image
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries Thailand Bulgaria Bulgaria
Language Thai NA NA

Through the above analysis, we can see that the most effective channel for Google Photos in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Google Photos’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Google Photos, you can click the app name below to view related reports.