Grumpies Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Grumpies’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Grumpies.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Grumpies

App Name : Grumpies

Logo

Grumpies-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Aydin Arikan

Publisher :

Total creative ads during the time period : 8

Duration : 249

Popularity : 1,236

2. Grumpies’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Grumpies in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Grumpies in the recent period. As of 2020-08-20, among the Grumpies‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-20, Grumpies’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 50.0%,

Messenger’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-20, Grumpies‘s network with the most ads is Instagram and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Grumpies

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Grumpies. We can see some advertising trends.

Top 1 Ad Creative of Grumpies

Ad Details :

Headline :Grumpies

Text :‎One day on Grumpy planet, Rock King Boulder kidnapped and imprisoned The Grumpies' princess, Thalia. Grumpies are in a Great War to rescue their princess. Let's help Grumpies for rescue their princess.

Top 2 Ad Creative of Grumpies

Ad Details :

Headline :Grumpies

Text :‎One day on Grumpy planet, Rock King Boulder kidnapped and imprisoned The Grumpies' princess, Thalia. Grumpies are in a Great War to rescue their princess. Let's help Grumpies for rescue their princess.

Top 3 Ad Creative of Grumpies

Ad Details :

Headline :

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 28 28 0
Popularity 138 137
Dimensions 1280 x 719 1280 x 719
Creative Type Image Image
Network Instagram Facebook
Related Ads 1 1 0
Countries Malta,Hungary,Ukraine,United States,Slovak,Portugal,Netherlands,Slovenia,Spain,Romania,Luxembourg,Australia,Japan Slovenia,Netherlands,Malta,Hungary,United States,Slovak,Spain,Ukraine,Romania,Japan,Luxembourg,Portugal,Australia
Language English English

Through the above analysis, we can see that the most effective channel for Grumpies in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Grumpies’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Grumpies, you can click the app name below to view related reports.