icecream run! Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the icecream run!’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps icecream run!.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of icecream run!

App Name : icecream run!

Logo

icecream run!-SocialPeta

OS : iOS

Network : Google Ads(Admob),AdColony,Audience Network

Developer : MarkApp Co. Ltd

Publisher : 天气预报-最好用的天气预报工具,Simulator Hoverboard,Pony Horse Princess Academy,建造世界2:移动版沙盒世界游戏,推方块 - 经典推箱子解谜华容道手游,Cars Trucks Kids Coloring Book - Game For Kids,高速汽车模拟器 - 停车和交通驾驶 3D,蛇蛇大冒险:2017新版蛇蛇虫虫实时大作战,油轮货运卡车运输汽油站3d

Total creative ads during the time period : 26

Duration : 172

Popularity : 2,369

2. icecream run!’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser icecream run! in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of icecream run! in the recent period. As of 2020-08-19, among the icecream run!‘s ad creative, the Html category’s proportion is 50.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-19, icecream run!’s the proportion of networks impressions are placed like this:

AdColony’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-19, icecream run!‘s network with the most ads is AdColony and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of icecream run!

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of icecream run!. We can see some advertising trends.

Top 1 Ad Creative of icecream run!

Ad Details :

Headline :Lets play this game!

Text :

Top 2 Ad Creative of icecream run!

Ad Details :

Headline :Lets play this game!

Text :

Top 3 Ad Creative of icecream run!

Ad Details :

Headline :Lets play this game!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 37 37 37
Popularity 194 193 193
Dimensions 320 x 400 320 x 400 320 x 400
Creative Type Video Video Video
Network Audience Network Audience Network Audience Network
Related Ads 1 1 1
Countries United States,Germany,Korea United States,Korea Korea,Austria,United States,Denmark
Language English English English

Through the above analysis, we can see that the most effective channel for icecream run! in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free icecream run!’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to icecream run!, you can click the app name below to view related reports.